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Amazon and the VIX: What Rising Market Uncertainty Says About AI Spending

Vontobel (bank-vontobel-ag-logo)
Vontobel Markets
9 Nov 2026 | 4 min read
Stock market graph showing share-price movements on the German stock exchange.

The CBOE Volatility Index (VIX) measures investors’ expected volatility in the S&P 500 over the next 30 days based on options prices and is often used as an indicator of market uncertainty. However, movements in the VIX can also provide insight into how investors perceive the major investment themes shaping the broader market. This has become particularly relevant as artificial intelligence spending has emerged as a key driver of equity performance. While the VIX reflects expected volatility at the index level rather than within individual sectors or companies, a rising VIX can sometimes signal growing uncertainty around a theme important enough to influence market sentiment as a whole. Recent developments suggest that AI infrastructure spending may be one such theme. As investors reassess the scale, pace and potential returns of AI-related investment, companies with significant exposure to this trend have come under increased scrutiny. Amazon's recent results provide a useful example of the broader questions currently shaping market sentiment.

AI Remains a Focus for Investors

Recent market developments suggest that artificial intelligence infrastructure spending has become one such theme. Following the US midterm elections in early November, the VIX moved higher since the tariff-related volatility seen in April 2025 (Bloomberg). Some investors interpreted the election outcome as increasing the likelihood of greater scrutiny of data center development and AI-related infrastructure projects, potentially affecting the pace of future investment. Since expectations for spending on AI infrastructure have been an important driver of equity market performance over the past year, any change to that outlook naturally attracts attention. At the same time, analysts remain divided on how much practical impact that political developments will ultimately have, suggesting that the market reaction reflects uncertainty about future policy rather than any immediate shift in investment policy.

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The trading session following the election illustrated this distinction. While several companies linked to new data-center construction came under pressure, broader equity markets remained resilient and some large technology companies performed well. Rather than reducing their exposure to AI altogether, market participants appeared to reassess the potential implications for different segments of the AI ecosystem. However, this type of rotation can be difficult to identify through the VIX alone, as rising uncertainty at the thematic level may coexist with strong performance among individual beneficiaries.

VIX Index daily chart in USD showing 1-year performance from 06 Nov 2025 to 06 Nov 2026.
VIX Index daily chart in USD showing 5-year performance from 06 Nov 2021 to 06 Nov 2026.

Amazon's Results Highlight the Debate

Amazon's third-quarter results illustrate some of the questions currently being discussed by market participants regarding AI-related investment. Revenue increased by 12% year-on-year to reach $201.9 billion, while Amazon Web Services (AWS) grew by 39% to reach $46 billion (Bloomberg). Despite the robust cloud performance, investor attention remained focused on capital spending. Capital expenditure was reported at $77.3 billion during the quarter while trailing twelve-month free cash flow declined to negative $42.4 billion. Management also indicated that spending is likely to remain high, with approximately $220 billion earmarked for 2026 and further increases expected thereafter. This reflects a broader debate across the technology sector, where investors increasingly want proof that large AI-related investments will eventually translate into stronger cash flow and shareholder returns.

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At the same time, Amazon reported continued growth in several operating metrics, including operating cash flow and AWS operating income. Trailing twelve-month operating cash flow rose 29% to $168.3 billion, AWS operating income continued to expand, and the division's contracted backlog more than doubled from a year earlier to $578 billion. Market participants continue to debate both the sustainability of demand and the potential returns on AI-related investments established hyperscalers such as Amazon already control significant cloud and AI infrastructure and may therefore be less exposed to a potential slowdown (Financial times).

Amazon daily chart in USD showing 1-year performance from 06 Nov 2025 to 06 Nov 2026.
Amazon daily chart in USD showing 5-year performance from 06 Nov 2021 to 06 Nov 2026.

Where Amazon and the VIX Meet

Interestingly, the same factors that contributed to higher market uncertainty also appeared to support Amazon's share price. While several companies exposed to data-centre construction underperformed following the election, Amazon moved higher. Some market participants have suggested that established hyperscalers such as Amazon may be affected differently by a slowdown in future capacity expansion than companies whose growth is more directly linked to new infrastructure development (Financial times). If new infrastructure becomes more difficult, costly or time-consuming to develop, existing capacity could be viewed differently by investors under such a scenario, although the actual impact would depend on a range of commercial and regulatory factors.

Another interpretation relates directly to capital expenditure. Investors have become increasingly focused on the sustainability of AI spending levels across the technology sector, and any moderation in industry-wide expansion could have differing implications across companies in the technology sector, although the extent and direction of any impact remain uncertain. While such an outcome remains uncertain, it highlights how the same development can create risks for some participants while creating potential benefits for others.

Outlook

Recent market developments may suggest that investor focus is increasingly shifting from growth expectations towards the potential returns of AI-related investments. The rise in the VIX suggests investors are reassessing expectations for future AI infrastructure spending, while Amazon's share-price performance indicates that companies with existing AI and cloud platforms may be viewed differently from those whose growth depends primarily on continued infrastructure construction.

Going forward, market participants may continue to monitor two closely related questions: whether political and regulatory developments materially affect the pace of AI infrastructure expansion, and whether companies such as Amazon can translate record investment levels into stronger cash flow generation. Until there is greater clarity on both fronts, developments in the AI infrastructure cycle may continue to influence market sentiment, volatility and company-specific performance, although future market developments remain uncertain.

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